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In a bold move to bring artificial intelligence into the heart of its e-commerce business, Amazon is rolling out new tools designed to allow companies to create more intelligent, personalized ads that can be quickly and easily developed on its platform. This initiative marks a major departure from the traditional...

In the latest sign of the rapidly accelerating arms race involving artificial intelligence in everyday commerce, Amazon this week unveiled an AI virtual agent designed to assist marketplace sellers who want to manage and grow their businesses. The tool, which is being rolled out slowly to sellers around the world,...